Resources
Access a curated list of copywriting resources including podcasts, articles, conferences, books, websites and more.
A collection of real world Copywriting case studies used by successful companies.
The site itself is very minimal but there's a link to download the full brand book which has a lot more information about the brand, including a snapshot of their strategy, tone of voice and full brand system.
A collection of purpose-built, digital, accessible guidelines from global brands.
An inspiration-sparking catalog of the best online practices from cultural institutions.
A newsletter by Emma Gannon about creativity, books, Internet culture and wellbeing.
A public and online document of Google's brand guidelines. It doesn't give much more than the basics but still interesting to see.
Lippincott's annual list of brand trends to explore—and the tensions to not overlook.
Made by Folk chats with the creatives behind exciting projects, products & ideas.
Em Seitz, a copywriter with 10 years experience, presents her semi-polished thoughts on branding and advertising + the bits inspiring her to try harder.
Blog dedicated to resources, support and education for writers at all stages of their career.
Instantly estimate your script time at your reading speed with this fast and easy-to-use tool. You can even listen to your script as well.
An annual roundup of observations, conversations and premonitions surrounding the work we do and the spaces we occupy. Rather than pulling a definitive resource of what’s to come, the Research Center at Mouthwash Studios brings multiple perspectives on heavily loaded topics to the forefront.
You don’t need to be a genius, you just need to be yourself. That’s the message from Austin Kleon, a young writer and artist who knows that creativity is everywhere, creativity is for everyone. A manifesto for the digital age, Steal Like an Artist is a guide whose positive message, graphic look and illustrations, exercises, and examples will put readers directly in touch with their artistic side.
The Drum asked its readers to nominate their favorite commercials ever. Leading creative directors from the World Creative Rankings and The Drum's Judges' Club then ranked the ads to present the top 100 TV and video ads of all time.
Explore the brand's take on all things band in this simple but engaging brand site.
What does it mean to live a creative life? CreativeMornings, a breakfast lecture series for the global creative community, brings some of its most remarkable and inspiring archived talks—from hometown heroes to design legends to community leaders—straight to your headphones.