Resources
Access a curated list of copywriting resources including podcasts, articles, conferences, books, websites and more.
A game-changing thesaurus that lets you enter a word, phrase, description, or pattern to find synonyms, related words, and more.
Search 700+ untranslatable words by 80+ languages and 60+ tags, or click refresh to see a new batch.
See how the Rhode Island School of Design thinks about their brand expression and how they break down their tone of voice.
A cheat sheet of the most referenced ads in the industry, made for students or anyone looking to study up.
A basic guidelines site for the brand but it includes everything from writing to illustration to marketing. The writing section goes deeper than most with sample messaging, audience-specific messaging, persona and more.
A newsletter by Emma Gannon about creativity, books, Internet culture and wellbeing.
Em Seitz, a copywriter with 10 years experience, presents her semi-polished thoughts on branding and advertising + the bits inspiring her to try harder.
Sonder & Tell, a verbal agency, has a great newsletter that highlights their recent work, verbal trends, and more.
Regarded as the most challenging field in advertising, copywriting is usually left to the most talented professionals--often agency leaders or owners themselves. The book features a work selection and essays by 53 leading professionals in the world, including copywriting superstars such as David Abbott, Lionel Hunt, Steve Hayden, Dan Wieden, Neil French, Mike Lescarbeau, Adrian Holmes, and Barbara Nokes.
Firefox puts it all out there for public view -- including their positioning, persona, tone of voice and full design kit of parts.
Eye on Design is an editorial platform that explores what it means to be a designer today. They cover issues important to the global design world + elevate the voices of contemporary designers as a way to build a more engaged design community.
Want to become a creative copywriter and make good money without wearing pants? Created by Tasha Young, who’s been writing for a living for over 10 years, this copywriting course has everything you need to get started with total confidence — even if you have no experience!
All of the quippy shorthand or abbreviated lingo that is ever-evolving. Use this guide to quickly get comfortable learning jargon that is unique to certain regions, offices and departments.