Resources
Access a curated list of copywriting resources including podcasts, articles, conferences, books, websites and more.
Principles, tools, articles and quotes-- all things being creative and practicing creativity.
The site itself is very minimal but there's a link to download the full brand book which has a lot more information about the brand, including a snapshot of their strategy, tone of voice and full brand system.
AdForum's Creative Library features more than 200,000 campaigns and 36,000+ companies to discover.
Instantly estimate your script time at your reading speed with this fast and easy-to-use tool. You can even listen to your script as well.
An impressive breakdown of their verbal identity with tons of great thinking around tone, vocabulary, inclusive language, stylistic writing choices and more.
An interactive and playfully designed brand site that is less informative and more a showcase of their brand expression.
A UK online magazine dedicated to the creative industry. You can find articles, advice, industry news and more.
Source free, hi-rez images from the public domain and beyond. Great for blogs, social media posts, newsletters and more.
A thesaurus, dictionary, reverse dictionary and glossary all in one. A classic for namers.
A guide to building a workout routine for the muscle that impacts every aspect of your life--from workplace to family life.
An in-depth look at the brand with a great section on voice and tone. They outline writing principles, preferred CTAs, inclusive language direction and have lots of great copy examples.
On May 8 - 10, OFFF Barcelona hosts a community of creatives, designers, thinkers, sound designers, graphic designers, students, theorists, developers, and professionals. The event is the largest showcase and meeting point for contemporary visual creativity.
The top emerging trends of 2025 according to Pinterest. A good resource for trend tracking and staying up to date with the latest in culture.
See how the Rhode Island School of Design thinks about their brand expression and how they break down their tone of voice.
Resource or distraction? This creative type quiz is a mesmerizing and fun 5-minute brain break.